My First T&T
El Rayo, everyone's favourite new brand of Tequila came to us with a series of briefs throughout 2021. From set design for sampling experiences, to POS materials and social content, each brief with the objective of creating noise around the Tequila & Tonic, their hero serve.
My First T&T features genuine reactions from a group of people with varying degrees of interest and experience with Tequila.