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House of Peroni 2019

Having been established in the UK since 2013, our brief was to develop a central House of Peroni concept for implementation in key markets. With hero events in Paris, Barcelona, Stockholm and Dublin and with extended comms plans throughout the world, we were responsible for all output of the integrated campaign: strategy, creative, content, OOH, partnerships and local market event execution.

Original render for the 2019 events

Miranda Makaroff introduces the Barcelona edition

DOOH campaign, as featured in Paris

Strategy Craig Wood    Creative Direction Ugo Galelli & Iska Lupton    Art Direction Davide Di Teodoro    Event Production Jag Hunjan    Film Fred Foret    Photography Paula Meis    Renders Bogami    Project Director Stephen Merry    OOH credits: Photography Patricia Niven    Food & Drink Styling Loic Parisot    Set Design Vicky Lees

Next → House of Peroni 2020/21